Monday, November 21, 2022

Georgia Senate Runoff

     


The most recent election for the open senate seat in Georgia is a prime example of how media can influence voters. Political advertisements can be a useful strategy for adversaries in painting their opponents in a particular light. This race was interesting because there is some baggage with both candidates. This seems to be particularly true for Walker, who has had to embrace some of his struggles from the past. Media can even influence how candidates respond to their opponents or how they craft their messaging before. Herschel Walker has embraced being a champion for mental health. His struggles with mental health have been highlighted by the Warnock campaign ads as a way to disqualify Walker from being fit to serve. On the other hand, Walker has attacked Warnock's lack of bipartisanship stating that Senator Warnock has "voted with Biden 96% of the time". Senator Warnock has fought to try and demonstrate the ways that he has worked across the aisle. The messaging by both of theses campaigns is a result of the media that has been displayed about them. I would be interested to hear your thoughts?


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